PROFILE

Innovative, energetic and creative designer and developer with over 15 years of experience in marketing communications, brand identity, SEO and digital media for Marketing, Sales, Customer Support and Development teams.


Strategy

  • Campaign Management & Planning
  • Brand Development & Awareness
  • Customer Database Management & Segmentation

Creative

  • Brand Consistency
  • Event Booths & Displays
  • Presentations, Interactive PDFs, Brochures, Business Cards, Sales Datasheets and Handouts
  • Graphic Design, Photography, Typography and Iconography
  • Video & Audio Creation

Production

  • Email, Landing Page, Website Design and Development
  • WordPress, Joomla, Drupal and Magento
  • Server Configuration & Management
  • Video & Audio Editing

Amplification

  • SEO
  • Social
  • Webinars
  • Banners
  • Automation and Reporting

Tools

  • Adobe Creative Cloud, Microsoft Office 365, Google Docs and VMware Environments
  • Pardot, Salesforce, Eloqua, HubSpot, Google Analytics and GotoWebinar
  • Pantheon, Git Development & Management, HTML5, PHP, CSS, SASS, SCSS and JavaScript Libraries

EXPERIENCE

Freelance Creative and Developer, Marketing at Determine, Inc. – 10/2014 to 12/2018
Marketing collateral and brand templates. Brand strategy and brand consistency. Lead Marketing Development with Oracle Eloqua Marketing Cloud Solutions, Salesforce/Pardot and WordPress/Pantheon.io.

Great American Deals | Creative Director | UI Designer – 1/2012 to 5/2014
All marketing collateral and brand templates. Pitching and winning business. Project requirements and pros/cons pitch decks. Brand strategy and brand consistency. iOS apps for email acquisition, customer purchasing, and merchant tools. Magento Enterprise multi-store, UX, UI, Front-End Development, HTML5, CSS3, PHP and JavaScript. Training and acquisition PowerPoint presentations.

Board Game Geek | Creative Director – 1/2011 to 9/2011
All aspects of interface design, concept development, brand identity, and flexible page design with scalability, improved tools, fresh content, and site reorganization. Directed, managed, technical requirements, UX, UI, for multiple company internet properties. Collaborated with developers to ensure every aspect of creative, branding, technical, marketing requirements for the final product was engaging, intuitive and simple.

Youbet.com & Churchill Downs | Senior Interactive Designer – 10/2008 to 12/2010
Production, design, and deployment of all marketing collateral, including web content, landing pages, banners, mobile apps, email and e-newsletter templates, high-profile advertising, logos, social media, multimedia, podcasts, print, VIP & Winback marketing, Google tagging, and photography. Managed workflow, recruited, trained, and mentored designers & freelancers. Contributed to a significant increase in company share price by improving all marketing efforts, shares increased by 350% in 2009.

Freelance Creative Director – 1/2000 to Present
Creative Direction, Graphic Design, Development, Word & PowerPoint Templates, Logo Design, Business Cards, Print Materials, Audio Production and Video Production.

  • intuitiveeating.org
  • genahealth.com
  • evelyntribole.com
  • hhccllc.com
  • askbarcaly.com
  • suzannejuul.com
  • michaelgough.com
  • classicgirlcreations.com
  • peaceandlovejewelry.com
  • spectralmotion.com

Warner Brothers & Retrofit Films | Music composer for Vampire Diaries Season One DVD – 8/2010

Baccarat NYC | Creative Director – Ad Campaign for Kristina Buckley Marketing Director – 6/2005

Microsoft XBOX | Music Composer for Kingdom Under Fire – 1/2003 to 12/2004

Cakewalk & Intel | Featured Artist in Ad Campaigns & Xbox 5.1 Demo at GDC 2004 – 1/2003 – 2004

Capitol Records: Keith Urban | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Sony Records: Robin Williams | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Universal Records: Willie Nelson | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Virgin Records: Rolling Stones | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Virgin Records: Beenie Man | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Virgin Records: Thalia | Instrumentation & Musical Programmer – 1/2003 to 12/2003

Virgin Records: Robbie Williams | Instrumentation & Musical Programmer – 1/2003 to 12/2003


GRAMMY AWARDS

Grammy 2003 | “Mendocino County Line” Willie Nelson and Lee Ann Womack | Musical Programmer
Production Team – Programming, Drum Enhancement & Keyboards

Grammy 2003 | “Grim Rapper Robin Williams Live 2002” Robin Williams | Musical Programmer
Production Team – Programming, Drum Enhancement, Keyboards, Editing & Synchronization


SKILLS

Acid, Adobe Creative Cloud, Advertising, Affiliate Marketing, Affiliate Relationships, Agile, Audio Engineering, Basecamp, Brainstorming, Brand Building, Brand Design, Brand Preservation, CD Architect, Coaching, Communication Skills, Conceptual Ideas, Conversion Improvements, Copywriting, Corporate Ads, Corporate Identity, Corporate Photography, Creative Direction, Cross-Functional Collaboration, CSS3, Cubase, Customer Acquisition, Customer Experience, Customer Relationships, Display Banners, Dreamweaver, DVD Architect, E-Commerce, Effective Collaborations, Elegant Solutions, Eloqua, Exact Target, Excel, Git, High Profile Marketing, HTML5, Illustrator, JavaScript, Jira, Joomla, JQuery, Live, Local Marketing, Logic, Magento, MailChimp, Melodyne, Mentoring, Milestones, Mobile, Motion Design, MOTU, Multimedia Communication, Netbeans, Office 365, Pardot, PhoneGap, Photo Direction, Photography, Premier, Presentation Skills, Print Collateral, Process Improvements, Promotional Materials, ProTools, QA, Roadmaps, Salesforce, Social Media, Sonar, Sound Design, Sound Forge, Soundbooth, Studio One, Strategy, Strong Communication Skills, Strong Interpersonal Skills, Style Guides, Team Building, Team Management, Timelines, Trade Shows, Typography, Ubuntu, User Experience, User Interface, Vegas, Video Editing, VMWare, Waves Plugins, Web Analytics, Websites, WordPress, Xcode.